25 – 26 March 2020
ICC Sydney Exhibition Centre
Darling Harbour, Sydney

25 - 26 MARCH 2020
ICC Sydney Exhibition Centre
Darling Harbour, Sydney


Super Show Launched for Australia’s Accounting Community

SYDNEY, 9 Aug, 2016 // — A breakout new business event for the accounting world has been officially launched today by National Media, one of the nation’s most respected and experienced exhibition organisers. Accounting Business Expo will be Australia’s biggest exhibition and learning experience designed around the rapid evolution of how accounting and finance professionals better manage, grow and evolve their business.

The event will be held on 21-22 March 2017 at the all-new $1.1 billion International Convention Centre at Darling Harbour with over 2000 visitors expected. A free-to-attend, independently run, and vendor neutral model will help realise the vision of creating an entirely new scale and standard of event for the accounting profession.

Accounting Business Expo’s mission is to shine a spotlight on the people, products, companies, trends and business models that are redefining both accounting firms and
the finance function within Australian businesses.

By bringing together the community of accounting, advisory and bookkeeping firms, commercial accountants in business, and the companies that support them, the event will provide an unmatched opportunity and serve as a much-needed platform for the constantly evolving accounting ecosystem.

The two-day event will include a wide variety of experiences that enable attendees to:

According to Event Director Laura Venables, Accounting Business Expo has been developed as a direct response to the challenges witnessed by the accounting profession along with the multitude of game-changing solutions constantly entering the market. “There is massive change happening in the world of accounting and business management, mostly fuelled by the convergence of social, mobile, cloud, big data and growing demand for anytime anywhere access to information. There’s know doubt, technology is disrupting all areas of accounting, business and finance.

“The digital disruption that’s having an enormous impact across the industry has been the catalyst for us to launch Accounting Business Expo, but the event is much more than just about technology – it covers the full spectrum of products and services used by accountants and bookkeeping professionals, their firms and their clients, as well as key decision makers who lead the finance function within businesses.” Said Ms Venables.


The expo hall will be home to over 100 of the world’s most innovative companies — from venture-backed startups to established leaders – all showcasing and demonstrating the growing legion of business solutions. There will be solutions for every function within business, from finance and accounting, to management and operations, sales and marketing, HR and IT. Essential services including taxation, auditing, training, insurance, finance, outsourcing, business coaching and administration will also be part of the mix.


Free CPD accredited education and learning is integrated into the overall experience, with a variety of conferences representing different themes on offer. More than 100 expert speakers will share their knowledge, experience, tips and best practices across a host of topics  – from better business practices, technology and disruption to growth strategies, marketing and staff recruitment, performance and motivation.


With all the changes happening in the accounting world, networking has never been more important. Now is a critical time to be collaborating in new ways, supporting groundbreaking initiatives, forging partnerships and being engaged in innovation. Accounting Business Expo provides everyone with an easy, open and friendly environment to interact and strike up conversations that can have a lasting impact on your business and or career.

“Accounting Business Expo is a whole new take on accounting industry events,” said Mark Harvey, Manager Director of National Media. “This not your typical accounting conference, it’s a business exhibition delivered at unprecedented scale with an entrepreneurial slant.” he said.

“What makes this event truly different to anything else in the market is our whole-of-business approach, covering the entire business – from finance, management and operations to HR, marketing and communications. It’s also completely free for accountants and finance professionals to attend, and because we are independent and vendor agnostic, we are able to create a true marketplace representing the best the industry has to offer.”

“Accounting Business Expo is a super convenient and fun environment that connects the accounting community with the worlds most innovative companies, products and people. It’s a place where you’ll experience something new and unexpected at every turn, where you meet interesting people and discover amazing products that help you thrive in business.” Said Harvey.

Exhibitor, speaker and media enquiries to:

Laura Venables

Event Director, Accounting Business Expo

National Media

Phone: 07 5510 5112  | Email: lvenables@nationalmedia.com.au


National Media is a highly acknowledged leader in the Australian Exhibition and Events industry. The company concepts, produces and markets award winning events across a range of industry verticals. For more than two decades, the leadership team has delivered industry-defining events that drive innovation and evolution within the markets they serve. Every year, our events bring together thousands of business professionals, thought leaders and entrepreneurs, buyers and sellers, global brands and hot start-ups to meet face-to-face and fuel the exchange of knowledge, ideas and commerce.